Project 02

Test and verification solutions, Helping our customers deliver world-class hardware and software products that are reliable, safe, and secure.

The project consists of the following detail –

Social Media Marketing

Search Engine Marketing

Email Marketing

Marketing Plan

  • Prepared DM strategy for T&VS integrating Email marketing (increased sales by 16%), SMM, and SEO (185% increase in CTR)
  • Used Hootsuite tools to handle T&VS marketing activity on social media platforms and CEO accounts (LinkedIn, Facebook, Twitter) which resulted in 40% increased engagement
  • Prepared and presented a detailed report to the CEO from Google Web Console to track popular sources of website traffic
  • Comprehensive Competitive Analysis of T&VS with their competitor by using paid tools such as Ahref, Semrush, and Alexa
  • Drafted marketing plans to achieve success from the organized events
  • Designed and managed company website using WordPress platform
  • Created dedicated 5+ event pages, edited and prepared 14+ videos with respect to specific events to be circulated across all the marketing channel
  • Coordinated with multiple country HR heads primarily India and UK for job postings to be updated on website

For this portfolio, if you want to see my work then email me akarshgupta09@gmail.com

 


  • Project Name: Digital Marketing
  • Client : Test and verification solutions
  • Skills : Digital Marketing
  • Category : Digital Marketing